THE 5 STEP FRAMEWORK
(This is how we do it)
Our due diligence on unravelling your margins and deep-diving into your conversion rates means we can create a super blueprint for true revenue growth. Not just a pretty ROAS number in Ads Manager that doesn’t actually move the needle on your bottom line… This planning will start making you dollars AND sense. It’s the internal big picture thinking BEFORE we create a single ad, and AFTER we audit your current funnel to find all your low-hanging fruit and big, juicy opportunities.
Beauty and brains. We create gorgeous, personable ads custom to each placement that both make you say “ooooh!” AND are ultimately designed for conversion. Yep, this is the fun part! Because we get to know your audience on a new level, it means we can create tug-on-the-heart-strings, make-you-lol copy alongside creative that ensures the copy truly sings.
We start our FBI-level investigating by building out the personas in your target audience, getting inside their head. We leave no stone unturned! Then, with our tried-and-true, continually evolving strategy, we transform the buyer personas into fully formed, fleshed out audiences with super specific parameters that zero in. You become EVERYWHERE.
This is where we let the data speak for itself. We meticulously and strategically A/B test everything. Our obsession is testing, tweaking and testing again to work out the top performing personas, targets, copy and creative. And for you we do it fast – to ensure we don’t cost you any unnecessary time or money. Facebook’s ever-changing algorithm doesn’t stand a chance.
Guess what? We LOVE data. But you knew that. This is where our years of experience come into play, and we really do the ads thing. As we read the data, we’re adjusting accordingly + scaling up what works for maximum profitability and business growth (oh yeah, multitasking!). Our eagle eye on every stat and number means we can handpick the campaigns generating a flow of high-quality leads and/or back-to-back sales – THEN we scale them all the way up for maximum revenue. You’re welcome.
Danielle LaPorte
Author & Speaker
Read MoreJennifer is like the CIA of FB Ads! She's always at the top of her game, keeping us up-to-speed with the inside scoop. She will tweak and tweak to ensure our ads get the right traction. Jennifer is personable, efficient, and over-the-top caring.
Angela Jia Kim
Founder, Savor Beauty + Spa and Savor the Success
Read MoreJennifer is your best-kept secret to increased revenue while you sleep. I love it when the stars align and you get that rare person who has impeccable professionalism, contagious passion, and the ability to turn something dangerously boring (read: data) into a wildly fun sales adventure. We've gotten 7Xs our initial investment.
Melissa Camilleri
Founder, Compliment Inc.
Read MoreWith Jennifer’s help, we ended up seeing a return on our ad investment of 900%! Not only that, but Jennifer worked quickly and within a day or two had me on the phone to explain all the nuts and bolts so I felt confident moving forward. I can’t thank her enough!